Best Google URL Shortener Alternatives in the world

Remember when Google’s official URL shortener, goo.gl, was one of the most reliable tools for shrinking long, messy links? Unfortunately, Google shut down its URL shortener, leaving millions of users searching for Google URL shortener alternatives.

So the big question is: What’s the best option now?

If you’re looking for a reliable, feature-rich, and secure link management platform, the answer is simple—there are many alternatives, but QuitURL.com is the ultimate choice. Unlike outdated or limited tools, QuitURL provides advanced features like analytics, branded domains, QR codes, team collaboration, and powerful targeting—all while being affordable and user-friendly.

In this guide, we’ll explore the top Google URL shortener alternatives, compare their features, list pros and cons, and explain why QuitURL.com is the best for businesses, creators, and professionals.

Why You Need a Google URL Shortener Alternative

When Google discontinued goo.gl, it left a huge gap. Businesses, marketers, and everyday users depended on link shortening for:

Making links more clickable on social media.
Tracking link performance.
Branding links with custom domains.
Protecting links with secure redirects.

Without a proper alternative, you miss out on crucial marketing data and link management power. That’s why finding a trusted and advanced Google URL shortener alternative is essential.

Top 10 Google URL Shortener Alternatives

Below, we break down the best alternatives to Google’s URL shortener. For each tool, we provide a detailed overview, key features, pros and cons, and reasons to use it.

1. QuitURL.com – Best Google URL Shortener Alternative

Overview

QuitURL.com, developed by Deep Thinkar LLC, is not just a simple shortener—it’s a complete link management and marketing solution. Designed for freelancers, businesses, agencies, and even government use, it offers more than just shortening links. From branded domains to smart targeting and in-depth analytics, QuitURL is built to help you grow your brand online.

Unlike other tools that lock features behind high pricing, QuitURL provides powerful marketing features at affordable rates. Whether you’re a startup needing QR codes or an enterprise requiring advanced A/B testing, QuitURL covers it all.

Key Features of QuitURL

Link Shortener – Clean, shareable short links.
Bio Pages – Create link-in-bio landing pages for social platforms.
QR Codes – Generate dynamic and customizable QR codes.
Custom Landing Pages – Drive conversions with branded mini-sites.
CTA Overlays – Add custom call-to-actions on shared links.
Branded Domains – Use your own domain for professional links.
Tracking Pixels – Retarget audiences with Facebook/Google pixels.
A/B Testing & Rotator – Optimize campaigns with multiple destinations.
Geo/Device/Language Targeting – Deliver region-specific experiences.
Developer API – Automate link management with enterprise-level API.

Pros of QuitURL

✅ Affordable compared to competitors like Bitly.
✅ More advanced targeting features.
✅ Easy-to-use interface.
✅ Secure and private platform.
✅ Scales for freelancers, startups, and enterprises.

Cons of QuitURL

❌ Newer in the market compared to Bitly.
❌ Some advanced features require paid plans.

Why QuitURL is Best for You

QuitURL stands out because it’s not just a shortener—it’s a marketing powerhouse. If you want to shorten links, track engagement, and grow your brand with one platform, QuitURL is your best option. It’s ideal for:

Freelancers & creators looking for bio pages + QR codes.
Startups wanting branded domains & analytics.
Businesses needing A/B testing, targeting, and team features.

👉 QuitURL.com is the ultimate Google URL shortener alternative for anyone serious about link management.

2. Bitly

Overview

Bitly is one of the oldest and most trusted URL shorteners. Known for its simplicity and analytics, it’s widely used by marketers and enterprises.

Key Features

Branded links.
Link analytics.
Integrations with social media tools.
QR codes.
Enterprise-level security.

Pros

✅ Well-known and reliable.
✅ Strong enterprise support.
✅ Easy to integrate with third-party apps.

Cons

❌ Expensive for advanced features.
❌ Limited free plan.

Best For: Large enterprises needing robust integrations.

3. TinyURL

Overview

TinyURL is one of the oldest free shorteners. It’s simple and user-friendly, perfect for beginners.

Key Features

Free link shortening.
Basic link customization.
Browser extensions.

Pros

✅ 100% free.
✅ Easy to use.
✅ No signup required.

Cons

❌ Lacks analytics.
❌ Outdated design.
❌ Limited customization.

Best For: Beginners needing quick, free short links.

4. Rebrandly

Overview

Rebrandly is focused on branded links and customization. It’s a favorite among marketers who want every link to reflect their brand.

Key Features

Branded domains.
Custom slugs.
Analytics.
UTM builder.

Pros

✅ Excellent branding options.
✅ Advanced analytics.

Cons

❌ Expensive pricing tiers.
❌ Complex for beginners.

Best For: Brands wanting high-level customization.

5. Cutt.ly

Overview

Cutt.ly offers a balanced mix of free and premium features. It’s an affordable alternative for small businesses.

Key Features

Analytics dashboard.
Branded domains.
API access.

Pros

✅ Affordable.
✅ Analytics included in free plan.

Cons

❌ Fewer integrations.
❌ UI can feel clunky.

Best For: Small businesses needing analytics without high costs.

6. T2M

Overview

T2M is a robust platform with unlimited redirects and bulk link creation.

Key Features

Unlimited short links.
QR codes.
Analytics.

Pros

✅ Unlimited link redirects.
✅ Affordable bulk link options.

Cons

❌ No free plan.
❌ UI feels outdated.

Best For: Agencies managing bulk links.

7. BL.INK

Overview

BL.INK is designed for enterprise teams with strong analytics and collaboration tools.

Key Features

Enterprise integrations.
Detailed reports.
Team collaboration.

Pros

✅ Great for enterprises.
✅ Detailed analytics.

Cons

❌ Very expensive.
❌ Overkill for individuals.

Best For: Enterprises with global teams.

8. Short.io

Overview

Short.io is a versatile tool allowing branded domains and tracking.

Key Features

Custom domains.
Analytics.
API access.

Pros

✅ Affordable.
✅ Easy to use.

Cons

❌ Limited free features.
❌ Advanced targeting costs extra.

Best For: Small to mid-sized businesses.

9. Sniply

Overview

Sniply is unique because it allows you to add custom call-to-actions on links you share.

Key Features

CTA overlays.
Analytics.
Retargeting.

Pros

✅ Great for marketers.
✅ Unique overlay feature.

Cons

❌ Expensive.
❌ Limited free features.

Best For: Marketers wanting CTA-driven campaigns.

10. Ow.ly (by Hootsuite)

Overview

Ow.ly comes integrated with Hootsuite, making it perfect for social media managers.

Key Features

Social media integration.
Analytics.
Branded links.

Pros

✅ Great for social media teams.
✅ Easy Hootsuite integration.

Cons

❌ Limited outside Hootsuite.
❌ Not feature-rich for non-Hootsuite users.

Best For: Social media managers using Hootsuite.

FAQ – Google URL Shortener Alternatives

Here are 25 frequently asked questions about Google URL shortener alternatives:

1. What happened to Google URL shortener?

Google shut down goo.gl in 2019 to focus on Firebase Dynamic Links.

2. What is the best Google URL shortener alternative?

QuitURL.com is the best because it combines link shortening with marketing features.

3. Are there free alternatives to Google URL shortener?

Yes—TinyURL and Cutt.ly offer free versions.

4. Is QuitURL free to use?

QuitURL offers affordable plans, and you can start with free trials.

5. Can I create branded links with QuitURL?

Yes, QuitURL supports custom branded domains.

6. Which shortener is best for businesses?

QuitURL and Bitly are top options, but QuitURL is more affordable.

7. Can I track analytics with Google URL shortener alternatives?

Yes, most modern shorteners like QuitURL, Bitly, and Rebrandly offer analytics.

8. Is QuitURL secure?

Yes, QuitURL is built with security and privacy as priorities.

9. Which is the most affordable shortener?

QuitURL is one of the most budget-friendly solutions with premium features.

10. Can I generate QR codes with QuitURL?

Yes, dynamic QR codes are included.

11. Which tool is best for marketers?

QuitURL and Sniply are great, but QuitURL offers more flexibility.

12. Do URL shorteners help with SEO?

Not directly, but branded short links improve click-through rates.

13. Is TinyURL still working?

Yes, but it’s limited in features.

14. Can I integrate QuitURL with other tools?

Yes, through its developer API.

15. What is A/B testing in QuitURL?

It lets you rotate destinations to optimize campaigns.

16. Is Bitly better than QuitURL?

No, QuitURL offers more features at a lower price.

17. Can I manage team members in QuitURL?

Yes, you can add multiple team members for collaboration.

18. Which shortener is best for social media managers?

QuitURL (with bio pages + QR codes) and Ow.ly (with Hootsuite).

19. Are QuitURL links permanent?

Yes, unless you delete or modify them.

20. Can I use QuitURL for affiliate marketing?

Absolutely—it’s great for tracking affiliate campaigns.

21. Do URL shorteners expire?

Some free ones do, but QuitURL provides permanent links.

22. Does QuitURL support retargeting pixels?

Yes, for advanced ad campaigns.

23. What makes QuitURL better than Cutt.ly?

QuitURL has more targeting and A/B testing features.

24. Can enterprises use QuitURL?

Yes, it’s built for both individuals and enterprises.

25. Why should I switch from Bitly to QuitURL?

Because QuitURL offers more features, better value, and stronger privacy.

Conclusion

Google may have shut down its URL shortener, but the market is full of alternatives. From free options like TinyURL to enterprise solutions like BL.INK, there’s something for everyone.

But if you want the perfect blend of affordability, features, and scalability, the answer is clear: QuitURL.com.

👉 Whether you’re a freelancer, business owner, or marketer, QuitURL empowers you to shorten, track, brand, and optimize every link you share.

✅ Stop settling for limited tools. Start building your brand with QuitURL.com today.